Kendrick Lamar and Drake have both released new diss tracks as the feud between them intensifies with brutal verses dragging in their families.

Lamar earlier this week replied to two tracks by Drake with Euphoria – where he called the Canadian rapper a “scam artist”.

On Friday, Drake responded with Family Matters, hitting back: “Why you never hold your son and tell him say cheese. We could have left the kids out of this don’t blame me.”

The lyrics seem to be a reposte to Lamar…