Building societies at threat of extinction due to young people’s tech habits | Personal Finance | Finance
Concerns over app functionality and digital services could be preventing customers from joining building societies, new research has found.
Almost half (47 percent) of building society customers reported difficulties engaging with their services, with digital experience a frequent pain point for many, according to a new report from Moneyhub.
The report highlights the growing need for building societies to digitalise as they struggle to attract a new generation of younger customers.
