With the cosmetic industry consistently growing and a multitude of skin-care products being released every year, beauty lovers are often left feeling overwhelmed in deciding what to put on their faces to achieve the desired results.

However, a recent study of 2,000 women, found 68% swear by a piece of advice passed down from older friends or relatives.

Beauty advice is still very much a word-of-mouth phenomenon, with 46% of women surprisingly not relying on online sources at all for…