Published On: Sun, Oct 6th, 2024

Avoid ‘popular’ skincare trend for looking ‘youthful’, expert warns


Attractive mature woman touching face looking in mirror at home

Many of us look online for keeping young (Image: Getty)

With more than 900,000 videos on TikTok tagged with #antiageing, it’s clear that looking youthful is important to many. While ageing is inevitable, there has been a recent trend in expensive skincare products.

Yelena Budovskaya, CEO of epigenetic health company TruMe Labs, has shared five expert tips for maintaining good, youthful skin.

Some of the tips include wearing sun cream, cutting down on sugar and getting a quality amount of



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